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Resources

Everything you need to know to get this right — whether you hire us or not.

agencies SEO

How to Evaluate a Dental SEO Agency — A Practical Framework

A practical framework for evaluating dental SEO agencies — including specific tests you can run, questions to ask, and what to look for in a provider. Written by someone who builds dental websites.

March 29, 2026

ownership agencies

How to Leave Your Dental Website Provider (Without Losing Everything)

A step-by-step guide to switching dental website providers. What to secure first, what you can take with you, what you'll lose, and how to make the transition without your site going dark.

March 22, 2026

websites ownership

Wix vs. Squarespace vs. Custom: Which Is Right for Your Dental Practice?

An honest comparison of Wix, Squarespace, Webflow, and custom-built websites for dental practices. Cost, speed, SEO, ownership — what actually matters and when each option makes sense.

March 14, 2026

pricing websites

How Much Should a Dental Website Cost? A Brutally Honest Breakdown

The real cost of a dental website isn't the setup fee — it's the total cost of ownership over 3 years. Here's an honest breakdown of every tier, from DIY to full custom, including the costs that aren't always obvious upfront.

March 6, 2026

websites getting started

7 Signs Your Dental Website Is Costing You Patients

Your dental website might look fine — but looking fine and performing well are different things. Here are seven specific signs your website is actively losing you patients, and what to do about each one.

February 26, 2026

agencies growth

Why Dental Marketing Often Plateaus (And What to Do About It)

Most dental marketing follows a standard playbook that produces baseline results and then levels off. Here's how the formula works, why it hits a ceiling, and what real growth actually requires.

February 18, 2026

SEO growth

The 3 Engines of Dental Search Growth — Everything Else Is Noise

There are only three things that actually drive dental search growth: Google Maps, local organic pages, and authority signals. Social media, email, and print ads are either supporting cast or distractions. Here's how each engine works and where to focus first.

February 10, 2026

SEO growth

From Local Listing to Local Authority — What It Actually Takes to Dominate Dental Search

Having a Google Business Profile doesn't make you a local authority. Here's the honest breakdown of what it takes to go from just being listed to actually dominating dental search in your market — and why most practices never make it past Level 1.

February 2, 2026

SEO patient acquisition

The $30K Keyword: Why Treatment Research Searches Drive Your Most Valuable Patients

Dental implant cost, Invisalign cost, veneers cost — these searches drive patients worth 10-100x more than 'dentist near me.' Here's why treatment research keywords are the most valuable in dental SEO, how Google localizes them, and how to capture them.

January 25, 2026

SEO patient acquisition

The Real Dental SEO Funnel — Why 'Dentist Near Me' Isn't Where $30K Patients Come From

Most dental SEO targets the wrong searches. The patients researching implants, veneers, and Invisalign are worth 10-100x more than someone searching 'dentist near me.' Here's the funnel nobody talks about.

January 17, 2026

SEO getting started

Dental SEO 101: What 'Baseline Presence' Actually Means (And Why Most Practices Never Get Past It)

Most dental practices have baseline SEO and think they're 'doing SEO.' They're not. Baseline is just the price of admission to local search. Here's what it actually includes, what results it produces, and why it caps out fast.

January 9, 2026

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