Dental websites, reimagined
Dental Websites Without Agency Lock-In.
Custom SEO-ready dental sites built in days. You own the code, the hosting, and every account. No templates. No monthly traps. No fine print.
After the build
~$12/year
That's your domain renewal. Hosting is free. No WordPress subscription. No Wix plan. No monthly "hosting fee" that's really just an agency keeping your site on their server so they can turn it off if you leave.
Everything Included. Nothing Hidden.
One price. Every deliverable listed. No "Phase 2" upsell. No "oh, hosting is extra."
30–50+ Custom Pages
Homepage, about, service hubs, blog, gallery, FAQ, financing, location pages. Links to your existing booking system. All unique to your practice.
90+ PageSpeed Score
Static HTML, zero JavaScript by default. Your site loads instantly on any device. No bloated WordPress plugins slowing things down.
Google & AI Search Ready
Structured data on every page tells Google and AI tools (ChatGPT, Perplexity, Google AI Overviews) exactly what you do, where you are, and who your doctors are.
Full SEO Foundation
Keyword-optimized titles, heading hierarchy, internal linking, XML sitemap, robots.txt, Open Graph cards. The entire baseline, done right.
Google Business Profile
Full profile optimization — categories, services, photos, and settings configured correctly. The single most important ranking factor for local search.
You Own Everything
GitHub repo, Cloudflare hosting, domain, analytics, search console. Fire us tomorrow — your website keeps working. No kill switch.
Traditional Agency vs. Groundwork Dental
| Feature | Traditional Agency | Groundwork Dental |
|---|---|---|
| Setup Cost | $2,000–$15,000 | $2,000 flat |
| Monthly Fee | $200–$500/mo required | $0 (self-host) or $100/mo managed |
| Ongoing Cost | $2,400–$6,000/year | ~$12/year (domain only) |
| Templates | Shared across hundreds of clients | 100% custom per practice |
| Ownership | Agency controls hosting & domain | You own everything |
| Lock-in | Site disappears if you leave | None — full transferability |
| PageSpeed | 40–70 (WordPress/Wix) | 90+ (static HTML, zero JS) |
| SEO | Basic meta tags | Structured data on every page — optimized for Google and AI search tools |
| Build Time | 6–12 weeks | 3–7 business days |
| Vendor Switching | Weeks of migration, content loss | Hand the GitHub URL to any developer |
Beyond Google
Show Up When Patients Ask AI
Patients are asking ChatGPT, Perplexity, and Google AI Overviews for dentist recommendations. These tools pull answers from websites with structured data and authoritative content — exactly what we build into every page. If your website gives AI nothing to work with, you're invisible in the fastest-growing search channel.
Learn how it works →The guarantee
The Ownership Guarantee
After the project's done, you could hand the whole thing off to your tech-savvy niece and let her vibe-code it from there. Seriously. She'll understand what that means, even if you don't.
The point is: it's yours. Fire us tomorrow, hire someone else, or never talk to us again. Your website keeps working. No kill switch. No hostage negotiation.
You keep: the domain, the hosting, the website code, the design assets, the SEO content, all Google accounts, all analytics. We walk away clean.
How It Works
We Rebuild Your Site
Give us your current website URL. We'll create a modern, search-ready version you can preview live before committing.
You Review It
Click around. Check your phone. Read the content. Send us one round of feedback and we'll dial it in.
You Own It Forever
We transfer everything to your accounts. Your code, your hosting, your domain. Done. ~$12/year to keep it running.
Why this exists
Dentists Deserve Better Websites
You went to school to fix teeth, not to navigate hosting providers and SEO plugins. But somehow your online presence has become one more thing you're expected to figure out — or overpay someone else to handle. Most dentists don't need anything crazy. Just a professional site that actually shows up when someone searches for a dentist nearby. That shouldn't cost $15,000 or require a monthly ransom.
Learn more →Frequently Asked Questions
Ready to See Your Practice Reimagined?
Enter your website URL. We'll rebuild it into a modern, search-ready version and email you a preview within 24 hours. If you like it, it's $2,000. If not, you owe nothing.